Due to the wide success of the sold out V03D-MoMA watch, the Modern Museum of Art reached out to us earlier this year to create a second limited edition watch.
The MoMA-MkII features a gold 38mm case and 18mm black straps – standard elements from our typical V03D watches. What makes the watch standout is it's radical 70s inspired white dial. The repetition of extended line work of the minute indexes seeps into the centre of the custom dial which holds a white second hand, giving the gold and black motif of the watch the effect of a muted dial.
We've been trying to develop the pattern and design of this dial for some time. But it was after discussions with MoMA that we were able to finalise on exactly how to go about this.
Aesthetically, this watch is modern take on classic 70s style.
The watch is available exclusively in MoMA stores or in the MoMA online design store.